susan

Susan Morris offers expertise in the market research and analysis, marketing, branding, and sales strategies of residential and mixed-use communities, hotels, tourism destinations, and shared-office environments. An expert on how people live, work, and play, Susan analyzes consumer lifestyle trends and the implications they have on projects.

Since joining NewHeight Group in 2001, Susan has worked on almost a dozen residential, mixed-use, and destination community projects in the US and Canada. Clients consistently commend her for her originality, commitment to excellence, integrity, follow through, and contagious energy.

Susan oversaw customer research, design, marketing, and sales for 118 on Munjoy Hill, Luminato, and four mixed-use developments in Washington, DC.

Susan is actively engaged in Maine’s entrepreneurial ecosystem and helped launch several programs through Maine Startup and Create Week, House of Genius, Greenlight Maine, Maine Angels, MCED/Top Gun, Envision Maine, Women Standing Together, and Creative Portland’s 2 Degrees Portland.

Prior to becoming a Principal of NewHeight Group, Susan held these positions:

VP, Brand Strategy and Marketing, HQ Global Workplaces

Developed branding and marketing concept for flexible workplace solutions. Launched global chain of fully staffed business centers for use on a short or long-term basis. Merged 500 centers in 17 countries. HQ was acquired by Regus.

Principal, Renaissance Leadership

Held responsibility for business development and service delivery. Provided corporate leadership development consultation to CEOs and senior management of Fortune 5000 companies.

Executive, Marriott International

Spent 13 years with Marriott in brand management, marketing, national accounts, and sales as:

  • VP, Brand Strategy, Sales, and Marketing, Marriott Conference Centers
    Rolled out the brand that provided dedicated, full-service meeting environments
  • National Account Executive, Marriott National Accounts
    Oversaw global accounts, including IBM and Hewlett Packard
  • Regional Director of Sales and Marketing
    Responsible for almost 30 properties.

Earlier in her career, Susan held positions with the Canadian Pacific and Savoy Hotel chains. She is co-author of the textbook, Hospitality Sales: A Marketing Approach.